Webinar
Foot Traffic Attribution: Navigating the Customer Journey Through Measurement
Access this webinar to learn about:
-
How location-based advertisements can work effectively in your marketing campaigns.
-
Tips on creating compelling ad creatives that drive in-store visits.
-
Breaking down foot traffic attribution data to gain insights into your customer behaviour.
-
Leveraging programmatic advertising to enhance foot traffic measurement across multiple channels.
Amplify Foot Traffic Measurement With Programmatic Advertising
In the ever-evolving landscape of consumer behaviour, accurately attributing foot traffic to consumer actions can be a game-changer to your business's success. In this webinar, we welcomed PlaceIQ to dive into the nuances of foot traffic attribution.
The speakers shared insights into interpreting customer pathways, analyzing offline customer behaviour, and transforming data into actionable insights. Watch this webinar to discover the tools and techniques you need to drive more customers through your doors, all while ensuring compliance and respecting privacy regulations.
The Speakers
Jasmaan Panesar
Manager, Solutions Consulting at StackAdapt
Jasmaan specializes in measurement solutions and performance and has vast experience working with clients on foot traffic attribution studies. He provides clients with strategic recommendations to achieve their business goals.
Mark Bielicky
Senior Account Executive at PlaceIQ
Mark leads business development and partnerships for 125+ strategic clients at PlaceIQ. With 7+ years of experience, he champions innovative data applications, building strong client relationships, and advocating for strategic initiatives.